
Local Search Optimization
You need a partner who can help you compete better locally. Postmedia Solutions can impact your traffic in person and online.

Reach Canada’s Largest, Most Engaged Audience
Reach 12M+ unique users every month across 130+ trusted brands. Launch your campaign in five simple steps and connect with 17.4M highly engaged readers nationwide. Enjoy advanced targeting, brand-safe environments, and data-driven insights to maximize results and drive powerful business growth.
Solutions
Local search optimization(LSO) requires a strategic and targeted approach that is distinct from general SEO. Service providers and brick-and-mortar businesses wanting to win against competitors need a partner to make sure all the local signals across Google’s local search landscape are consistent and correct.
Listings Management
We can consult on key words and site listings online so that customers can find you.
Reputation Monitoring
Our tools can help manage your company's reputation on review sites and social channels. This can include social monitoring and scanning review sites.
Keyword Ranking
Advanced tools give you a clear picture of rank by keyword and how that affects local search.
Analytics
Our advanced analytics help you make better decisions about your ideal customer profile, local strategies and overall marketing spend.
Google My Business
Let's get you set up on Google Business the right way and be sure you are tapping into Google traffic and searches.
Local Search Strategy
We get to know your business and help you craft a local market strategy which can include listings, review sites, digital ads, DOOH and more.
Review Monitoring
It can be overwhelming to keep the pulse on Yelp, Google Reviews, Amazon, Eater and more. Let Postmedia Solutions do your review monitoring for you.
Directories
Be found in the directories that matter. We can ensure the proper listings and categories and make sure customers can find you.
Duplicates Management
We can help manage duplicate and older listings and sync your profiles.
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Numbers
0%A remarkable seventy-six percent of consumers who search for “near me” visit a business within a day (Google).
Source: https://backlinko.com/local-seo-stats
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Contact Us
Get in Touch
Curious about Local Search Optimization and how it's different than targeting nationwide? Get in touch about our LSO Services.
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POSTMEDIA AD MANAGER
Step by Step
We make digital advertising easier than ever with P.A.M., the Postmedia Ad Manager. Go to market faster with this new self-serve tool.
Step 1
Specify Your Objectives
Specify the objectives of your campaign: do you want visitors, clicks, email sign-ups, brand awareness and/or conversion?
Step 2
Choose Your Budget to Determine Impressions
Choose your monthly budget and Postmedia brands, and that will determine the number of impressions you'll receive.
Step 3
Select Your Audiences with Confidence
We'll help you select your audience. Use our first party data and tools to ensure the best targeting.
Step 4
Upload Your Assets or Create Them Online
Use ready artwork and upload, or use our new online tools for creating your digital artwork.
Step 5
We Launch Your Campaign & Metrics
It's as simple as that. We launch your campaign and ensure the data is there for solid tracking and metrics.
Our Podcasts
The Postmedia podcast family is growing every day. We bring original Canadian content to our listeners across the country.
Why Postmedia
Postmedia Network is one of Canada’s largest news networks
Postmedia is a trusted and reliable network of over 130+ media brands, with outstanding journalism credentials and extensive digital capabilities. We generate an audience of 18.4 million Canadians each month.
