Nov 01 • Consumer Insights How Digital is Transforming the Pharma and Health-Care Industries In today’s digital age, pharma and health-care marketers need to adapt and deliver personalized, omnichannel messaging to target audiences online. ...
Oct 25 • Search Engine Marketing How to Use Google Lens for Online Shopping in 2022 Google Lens allows shoppers to identify products they see in images on the web, making online shopping more accessible and efficient. Searching for ...
Oct 18 • Search Engine Marketing How to Optimize Images for Better SEO Image optimization can help create a better user experience of your website and boost your search rankings. Adding images to your website content is ...
Oct 11 • Consumer Insights Dynamic Advertising for Retail Dynamic solutions drive more traffic to your product pages by tailoring relevant content to meet customer needs. Dynamic creative is emerging as an ...
Oct 04 • Consumer Insights Why Consumer Intent is More Powerful than Demographic Data in Video Ads Creating video ads that are relevant to your audience is the best way to increase engagement and return on your marketing investment. Effective ...
Oct 04 • Consumer Insights Why Consumer Intent is More Powerful than Demographic Data in Video Ads Creating video ads that are relevant to your audience is the best way to increase engagement and return on your marketing investment. Effective ...
Sep 29 • Consumer Insights Facebook Redesigns News Feed: What Does This Mean for Marketers? Marketers need to know how Facebook's new Home and Feeds work to keep reaching audiences on the platform. If you follow marketing news, you’ve likely ...
Sep 29 • Consumer Insights Facebook Redesigns News Feed: What Does This Mean for Marketers? Marketers need to know how Facebook’s new Home and Feeds work to keep reaching audiences on the platform. If you follow marketing news, you’ve likely ...
Sep 27 • Consumer Insights How to Get More Google Business Reviews from Customers Google business reviews improve search rankings, build trust, and drive revenues. How do I increase my Google reviews? It’s a critical question ...
Sep 20 • Blog Use YouTube Shopping Ads to Turn Viewers into Customers Leveraging YouTube shopping ads can help brands offer customers an enhanced shopping experience. Online shopping has rapidly become a favourite way ...
Sep 13 • Events LinkedIn Inspiration | On-Demand Webinar Products and tools your business can leverage on the platform. How to reach your target audience and inspire them to take actions. Setting objectives ...
Sep 13 • Consumer Insights The Benefits of Blogging for Your Business Wherever your customers are on their buying journey, blogs are a powerful way to get their attention, build engagement, and drive sales. The ...
Sep 06 • Blog How to Target Niche Audiences on Facebook People want to join communities with shared interests. Niche Facebook pages are an effective way for brands to engage specific interest groups with ...
Aug 30 • Blog Everything You Need to Know About Billboard Advertising [fusion_builder_container type="flex" hundred_percent="no" equal_height_columns="no" menu_anchor="" ...
Aug 23 • Blog Inclusive Marketing Trends to Improve Brand Connection Inclusive marketing is key to connecting with wider audiences and building stronger bonds with customers already loyal to your brand. Inclusive ...
Aug 16 • Social Media Marketing How to Create a Carousel Post on Instagram Instagram carousel posts have greater reach and more engagement than regular Instagram posts. If you haven’t already, it’s time to make carousels ...
Aug 15 • Consumer Insights How to Use Google Trends for SEO and Content Creation Attracting readers to your content isn’t always easy, but choosing keywords with Google Trends can help you promote your website effectively. The ...