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Consumer Insights
Facebook Redesigns News Feed: What Does This Mean for Marketers?
Marketers need to know how Facebook’s new Home and Feeds work to keep reaching audiences on the platform. If you follow marketing news, you’ve likely ...
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Consumer Insights
How to Use Google Trends for SEO and Content Creation
Attracting readers to your content isn’t always easy, but choosing keywords with Google Trends can help you promote your website effectively. The ...
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Blog
10 Marketing Tactics to Enhance Your Customer Lifetime Value
Marketing to high-value customers who stay loyal to your brand over the long term is an excellent way to grow your business. Marketing strategies ...
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Search Engine Marketing
A Marketer’s Guide to Long-Form Content for SEO
Long-form content is an important way to create a deep connection with your target audience. What is the ideal word count for written content for ...
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Search Engine Marketing
Does Web Accessibility Affect SEO?
To future-proof your website and ensure your SEO strategy will be viable for years to come, it’s important for marketers to focus on accessibility. ...
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Search Engine Marketing
How to Update Your Google Business Profile
A Google Business Profile can increase visibility, attract potential customers and provide an edge over the competition. If you’re looking for ...
